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5th September 2023
Expanding Horizons: Laminar's PWA Integration Opens New Doors for Your Streaming Service
By Anas Abbasi
Today, we're thrilled to introduce you to something that'll help you reach every corner of the digital world — Progressive Web Apps.

We at Laminar are always excited to bring you the latest updates and innovations that make streaming simpler and more accessible for your viewers. Today, we're thrilled to introduce you to something that'll help you reach every corner of the digital world — Progressive Web Apps (PWAs).

In our ongoing quest to empower content owners and media companies, we're constantly seeking ways to enhance the streaming experience. Our recent update, [WebClient] Release 1.2.39, brings PWAs into the spotlight. But why is this such a game-changer? Let's dive in.

PWAs, in a nutshell, are your ticket to reaching every corner of the globe, even in regions where mid-range and low-end smartphones are the norm. These nifty web-based apps break down the barriers that traditional native apps often face, such as compatibility issues and memory constraints.

According to the latest statistics, the number of global smartphone users is estimated to reach a staggering 5.25 billion in 2023. That's a whopping 98% increase compared to 2016. However, the majority of these users are rocking mid-range or budget smartphones, especially in emerging economies and areas with limited internet bandwidth. This is where PWAs shine.

So, what does this mean for you? It means that with PWAs, you can tap into this massive audience from day one. No longer will you face issues like native video player quirks, storage problems, or frustrating crashes due to memory limitations. PWAs deliver a seamless streaming experience, irrespective of the device in your viewers' hands.

In places like tier 2 and tier 3 cities of India, Africa, and emerging economies across the world, where mid-range and low-end smartphones are the norm, PWAs become a game-changer. These devices often come with memory restrictions, limiting the number of apps users can install, and may lack full DRM and playback compatibility.

This is where PWA circumvents these issues and immediately opens the doors to include a large populace into your streaming service reach. PWAs provide a seamless streaming experience on these budget-friendly devices, offering smooth playback and eliminating storage concerns. It allows you to tap into an audience far larger than those with smart TVs or flagship phones, and you can do this from day one, without the hassle of publishing apps on app stores or convincing users to install them.

At Laminar, we've always prided ourselves on offering a comprehensive video streaming solution. With our recent update, our platform now supports an even wider range of devices and platforms, spanning web, mobile, TV, and seamless API integrations. From Android Mobile and Apple iOS to Amazon FireTv Stick and JIO STB, we've got your streaming needs covered. The list goes on, including support for Apple TV, LG WebOS, Samsung Tizen, Xiaomi with PatchWall, Vewd Visio, Foxxum, and DISH STB, among others. Furthermore, we offer compatibility with AOSP-based and HTML5-based TVs, ensuring your content reaches every corner. What's more, we extend our support to facilitate content distribution on aggregator apps like Airtel Xtreme and Tata Play, and the flexibility to collaborate with telcos for direct carrier billing.

Our mission at Laminar is clear: to enable content creators and media companies to focus on what they do best — creating engaging content. We handle the technical heavy lifting so you can connect with your audience effortlessly.

In conclusion, PWAs are not just a new feature; they're a game-changer for your streaming service's reach and accessibility. As we continue to evolve and innovate, Laminar remains committed to supporting you in achieving streaming success on all devices.

Stay tuned for more exciting updates from us! Your journey to streaming greatness starts here.

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